A day to mark in history! Ipoh was awakened by an enormous Cultural Parade featuring the splendours of Malaysian culture, music, dance, and products. The event was organised by the Perak Chinese Chamber of Commerce and Industry (PCCCI) in cooperation with Tourism Perak and the State Government. This extravagant event was held in celebration of PCCCI’s 110th Anniversary, in line with ‘Visit Perak Year 2017’. 54 organisations from all over Perak participated in this 2.8 kilometer parade which began its journey from Ipoh Town Hall heading towards Old Town. The parade was officially launched when Perak’s own Menteri Besar, Datuk Seri Dr Zambry Abd Kadir released a helium balloon into the sky. The event kicked off with a gigantic birthday cake float followed by PCCCI members, celebrating the organisation's 110th Anniversary. Local products such as Buntong’s famous Indian ‘kacang putih’ brand DNS, also participated, generously giving out delicious free samples to the happy public.